Horses drinking on a hot day, the header image for Wild Horse Strategies posts covering strategic marketing, product development and launch.
Posted in "Marketing Communications"

When Google made “responsive design” a key search factor, it prompted many companies to revamp their websites.  Using business scenarios to shape new website content helps deliver the rightRead more

You’ve come up with a great concept for a new product or company.  Now it’s time to think of a name and tagline.  This often starts out as aRead more

I recently attended a conference where one of the speakers asked the audience if they wear a watch.  I was shocked to learn that a majority of those under 30…Read more

I work with a number of small B2B companies in the industrial electronics industry.  They all want to know what they should be doing in social media.  Like me,…Read more

In my first year of business, I’ve been given two great pieces of conflicting advice: focus on your core vs. expand your horizons. Having worked in B2B my entire…Read more

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