Posing with Dead Animals and Other LinkedIn Headshot Faux Pas

While it may have been fashionable for Fiorello H. LaGuardia (Mayor of New York) to pose with a dead halibut in 1939, it is questionable whether that portrait styleRead more

Create a Target Market List in 5 Easy Steps for Free

Don’t buy target market mailing lists!  That’s the advice I give clients when they show me a “Buy a List” email offer. I have purchased mailing lists in theRead more

Marketing 101 a la Cherry Garcia

Marketing 101 How do you deliver a lecture on Marketing 101 in under an hour without putting people to sleep? Why with ice cream of course! I was askedRead more